Meet the Team Behind Rewired
A team of neuroscientists, performance coaches, product designers, and entrepreneurs united by a single mission: making nervous system regulation accessible to everyone.
Yal Bekar
CEO & Founder
Credentials
Entrepreneur, founder, and growth leader with experience across sport, performance, partnerships, and wellbeing. Yal has spent years building brands, creating opportunities, and working in high-pressure environments where performance and recovery both matter.
Why Rewired
Yal founded Rewired because he saw how many people were pushing through stress, fatigue, and pressure without the right tools to regulate and recover. He wanted to help make powerful neuroscience simple, practical, and accessible - not just for elite performers, but for everyday life.
Dave Harris
Co-Founder & Advisor
Credentials
Co-Founder of Rewired and strategic advisor with experience in commercial growth, business development, and long-term company building. Dave brings a practical mindset, a calm strategic view, and a strong belief in building things that last.
Why Rewired
Dave was drawn to Rewired by the chance to help build something that can make a real difference in people's lives. He believes the strongest businesses are built around simple ideas that solve real problems in a meaningful way.
Reb Ontoz
Head of Product
Credentials
Product leader focused on building thoughtful digital experiences that make complex technology feel clear, simple, and easy to use. Reb leads product at Rewired, shaping the platform so it supports people in a way that feels natural and intuitive.
Why Rewired
Reb believes the best products do not overwhelm people - they help them. At Rewired, the goal is to make advanced neuroscience feel approachable, effortless, and genuinely useful in the moments people need it most.
Jim Poole
Neuroscience Advisor
Credentials
CEO of NuCalm and a respected leader in neuroscience-based stress regulation, recovery, and performance. Jim has spent decades helping develop technology designed to support the nervous system, improve recovery, and help people feel and function better.
Why Rewired
Jim has devoted much of his career to helping people understand that when the nervous system is supported, everything changes. His role with Rewired helps bring scientific credibility, real experience, and a strong foundation to the work the company is doing.
Robert Murray
Challenge, Funnels & AI Expert
Credentials
Funnel strategist and automation expert with 20+ years of experience building high-converting campaigns, challenge funnels, and scalable digital systems. Robert specialises in combining marketing psychology, AI automation, and performance-driven funnels to drive user growth and revenue.
Why Rewired
Robert saw the opportunity to take a powerful transformation and deliver it at scale. By combining neuroscience with proven funnel systems, his focus is helping millions of people experience real change through simple, structured journeys like the 5-Day Brain Reset Challenge.
Paul O'Keefe
Social & LinkedIn Growth Specialist
Credentials
Marketing specialist focused on LinkedIn growth, social media strategy, and audience development. Paul works on expanding reach, building brand authority, and driving consistent engagement across platforms.
Why Rewired
Paul believes powerful messages deserve to be seen. His role is to amplify the Rewired mission, helping it reach more people who are ready for change and making the movement visible on a global scale.
Science Meets Purpose
At Rewired, we practice what we build. Our team uses the same nervous system regulation technology we deliver to our users. We believe that a regulated team builds better products, makes better decisions, and creates more meaningful impact.
We are a remote-first company headquartered in London, with team members across the UK, Europe, and North America. We value rigorous science, clear communication, and the belief that technology should serve human wellbeing - not exploit it.
Join a Team That's Rewiring the Future
We are always looking for talented people who share our mission. Explore open roles or start your own transformation.